New Year’s Eve at Alex Johnson

Celebrate New Year’s Eve in downtown Rapid City with an unforgettable night at Hotel Alex Johnson. Enjoy live music from Stereotrip, festive party favors, exciting cash prizes and giveaways from community sponsors, a lively ballroom atmosphere, and a midnight countdown to welcome 2027. Located in the heart of downtown Rapid City, Hotel Alex Johnson is the perfect place to gather with friends, dance the night away, and enjoy one of the city’s most iconic New Year’s Eve celebrations. As midnight approaches, join fellow partygoers for the community ball drop on 6th Street and start the new year in style. Whether you’re looking for a fun night out, a memorable celebration, or a complete New Year’s Eve getaway, Hotel Alex Johnson has everything you need to make the last night of the year one to remember. $30 per person when purchased online $35 per person at the door • Live music from Stereotrip • Access to the Hotel Alex Johnson Ballroom celebration • Cash prizes during the ball drop • Access to the 6th Street Ball Drop Tickets are limited and advance purchase is encouraged. Make it a complete New Year’s Eve experience with an overnight stay at Hotel Alex Johnson. Each year, AJ’s welcomes hundreds of community members to Downtown Rapid City to celebrate the arrival of a new year. We are currently seeking local businesses and community partners to help support this annual tradition through sponsorships, prize donations, and promotional contributions.