Saddle up for two thrilling nights of rodeo action when Cinch World’s Toughest Rodeo returns to Columbia! Taking over Colonial Life Arena March 27–28, this fan-favorite event delivers nonstop excitement with heart-pounding competition, world-class athletes, and family-friendly fun. Experience the best of Pro Rodeo as top cowboys from across the country battle it out for $60,000 in prize money and a shot at qualifying for the National Finals Rodeo in Las Vegas. Fans can expect adrenaline-pumping events like Bull Riding, Saddle Bronc Riding, Bareback Riding, and Women’s Barrel Racing, along with high-energy entertainment and spectacular opening ceremonies. Arrive early for the free pre-show “Down on the Dirt” experience, starting at 6:00 PM each night. Ticketholders can enjoy pony rides, meet-and-greets, and fun photo ops before the main event begins. Tickets are available now on Ticketmaster and at the Prisma Health Box Office on select days. Ticket prices will increase on the day of the show. Don’t miss your chance to see the toughest cowboys and cowgirls compete for rodeo glory—this is one event you’ll be talking about long after the final ride!
