Get Ahead of Data Decay with Bulk Data Cleanup (AKA the DBA Assistant)

November 5, 2026 2:00 PM ET Outdated addresses, inconsistent formatting, and duplicate fields pile up fast, and fixing them one record at a time isn’t realistic. Meet Bulk Data Cleanup (aka the DBA Assistant), the Omatic capability that lets you fix messy data at scale. We’ll walk through how it works, then dig into practical use cases and the formulas that make them happen, so you can stop chasing data decay and get ahead of it.